| How
can I attract visitors to my Website?
Search
Engines are critical to website promotion. "Yahoo!",
"Alta Vista", Excite" and InfoSeek" are
some of the more recognisable directories but there are several
Australian specific search engines such as "Cowley's",
and "Web Wombat" which focus on Australian sites
and it is imperative your site is listed correctly.
Web
servers keep statistics on the visitors to your site. This
allows solid analysis of your site visitors, who referred
them .. a search engine, banner or linked site and how long
they stayed on your pages. It's an excellent tool to determine
where your marketing is working and how to plan ways to improve
the statistics.
Paid
advertising is another means to encourage traffic to your
site. A well designed and well placed banner can initiate
outstanding results. Link exchanging can work well too.
A
professional Web designer will be aware of search engine requirements,
banner advertising and other options to build you a 'net friendly'
site.

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